Los Angeles, California
Discovery, media and new ventures since 2017.
A Los Angeles company helping founders find the right tools to start and run a business in the US. Founded by Kristoffer Hjerrild.
What we do
01
Kris the Entrepreneur
A YouTube media brand for founders.
02
Product discovery
Hands-on reviews and tutorials.
03
Brand partnerships
Sponsored tutorials with SaaS, fintech and AI companies.
200K+
views across long-form and Shorts in the last 12 months
Featured in 100+ media stories
VICE
TV 2
DR
Berlingske
Nine years in four lines
From Copenhagen to Los Angeles
2017
Founded in Copenhagen as a subscription discovery service.
2019
$200K investment on Løvens Hule, the Danish Shark Tank.
2023
US company established in Los Angeles.
2025
Launches the YouTube channel Kris the Entrepreneur.
Founded by Kristoffer Hjerrild, a Danish-born serial entrepreneur based in Los Angeles.